HOW JASTOR+DEST HELPED INFANTE ZUMPANO BECOME THE LARGEST U.S. MINORITY-OWNED LAW FIRM

Overview

Infante Zumpano is a minority-owned law firm providing a broad range of legal services from simple contracts to complex litigation and corporate transactions. The firm’s clients have included Fortune 500 companies and other corporations transacting business domestically and internationally. The firm has U.S. offices in Coral Gables, Puerto Rico, Palm Beach. Back in 2005 the partners  initially approached Jastor+Dest to help them create their initial online presence. Our efforts were immediately rewarded as the web work received recognition within the law industry and sparked a change in the marketing game for attorney firms. Time passed and the  law firm soon grew to become the largest Minority-own law firm.

CHALLENGE

During all these years we have been so fortunate to become one of Infante Zumpano’s strategic partners when it comes to marketing and branding the firm. This past year Infante Zumpano asked us to once again to repeat this success story by developing an equally striking complete brand renovation.

STRATEGY

J+D developed a full brand and online strategy. A growth over time tactic and a variety of key components were implemented to make the brand engaging and the website relevant and useful.
Visual design was a central consideration coupled with strong information architecture.

SUCCESS

J+D went well beyond the original brief: We created the brand’s look and feel and defined the brand’s personality, visual identity and tone. The resulting new web site is also as easy to use as it is visually engaging. Visitors can use the site to discover everything about the firm. It contains a wealth of information on the companies approach, it’s team and services offered. The web site has been developed to ensure it can develop and grow over time, keep current and accommodate future information. We also created the new stationery, print advertising, interactive video, invitations and environmental materials for the brand launch event.

WHAT WE DID
-Identity -Logotype -Brand Strategy -Stationery -Website -Packaging -Company Profile

RELATED LINK
http://www.InfanteZumpano.com/

WHAT OUR CLIENT’S SAY

“Jastor+Dest, under the amazing leadership of Jason Torres has been an instrumental part of our Law Firm’s growth. Jason and his team of seasoned and motivated professionals in the areas of marketing, branding and technology are always at the forefront of the industry and making sure that our company is always ahead of the game. It is with great pleasure that I recommend Jastor+Dest to the members of the legal community as I am sure that J+D will live up to the highest of expectations.”
EMIL R. INFANTE, MANAGING MEMBER
INFANTE ZUMPANO ATTORNEYS AT LAW